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Marketing Specialist
Company description
For our client, a leading producer of thermal insulation solutions, we are recruiting a Marketing Specialist, based in Bucharest. If you can handle buzzwords like brand visibility, content strategy, and thermal efficiency all in one sentence, we’d love to hear from you!
Description
Coordinating digital marketing initiatives – developing online campaigns, managing the company's website development;
Creating high-quality content by coordinating agencies for blogs, social media, and email marketing, driving engagement and lead conversion;
Coordinating different stages of marketing communication projects aligned with the company's strategy and market development goals – developing and implementing marketing programs, including campaign launches, promotions, PR, advertising, and customer events; Collaborating and coordinating with external agencies (advertising, media planning,digital) – developing creative concepts and overseeing campaign execution (both online and in traditional trade);
Collaborating closely with cross-functional teams to ensure cohesive marketing strategies.
Requirements
Bachelor's degree in Marketing, Advertising, Communications, or a related field.
Minimum of 3 years of experience in marketing in a multinational company.
Advanced English, both spoken and written.
Proficiency in MS Office package.
Proficiency in digital marketing tools (e.g., HubSpot, Adobe Analytics, SEMrush, Qualtrics, Sprinklr).
Ability to work independently and as part of a team.
